Peter McGraw is an associate professor of Marketing and Psychology at the University of Colorado at Boulder. Along with journalist Joel Warner, they are responsible for "The Humor Code" - a bestselling book, blog and international research...See morePeter McGraw is an associate professor of Marketing and Psychology at the University of Colorado at Boulder. Along with journalist Joel Warner, they are responsible for "The Humor Code" - a bestselling book, blog and international research project. His research spans the fields of judgment and decision making, emotion, affect, and mood.
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