Rimowa: Anthem's primary photo
  • Rimowa: Anthem (2019)
  • Short | Short
Rimowa: Anthem (2019)
Short | Short
In 2019, Rimowa leveraged the brand's strongest equity - its community - selecting a group of cultural icons whose lifelong journeys were ones of ambition, determination, and resilience. They included; tennis legend Roger Federer, Louis ...See moreIn 2019, Rimowa leveraged the brand's strongest equity - its community - selecting a group of cultural icons whose lifelong journeys were ones of ambition, determination, and resilience. They included; tennis legend Roger Federer, Louis Vuitton Men's artistic director Virgil Abloh, model and activist Adwoa Aboah, global restaurateur Nobu Matsuhisa and Dior men's jewelry designer Yoon Ahn, all were long-time Rimowa owners and shared the same mindset despite their diverse backgrounds. Shot on three continents by five different directors, each icon created a visually distinct expression of their unique journey in the form of five individual films and one overarching anthem film that wove their stories together. In September of 2018, Anomaly London had chosen Robert Firth to narrate the initial spot, which was recorded at Another Studio, London. Other versions were created for the campaign, featuring additional cultural icons. and additional voice artists, for the various markets associated with the launch. Written by Anonymous See less
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Producers
Stefan Bader (producer) | Agostino de Martino (producer)
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Status
Edit Released
Updated Jun 21, 2019
Release date
Jun 21, 2019 (United Kingdom)

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Cast

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1 cast member
Name Known for
Robert Firth primary photo
Robert Firth
Narrator (voice) Narrator (voice)   See fewer
Guardians of the Galaxy (2014)
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