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  • Unclickable (2024)
  • 74 min | Documentary
Unclickable (2024)
74 min | Documentary
A former tech executive gathers a team of software developers in the basement of an undisclosed location. They set out to build a digital advertising fraud operation. Within 12 weeks, they defraud a large number of high-profile advertisers...See moreA former tech executive gathers a team of software developers in the basement of an undisclosed location. They set out to build a digital advertising fraud operation. Within 12 weeks, they defraud a large number of high-profile advertisers, including the Trump campaign and a series of pro-Biden organizations during the 2020 US Presidential election. As the operation unfolds, we follow interviews about digital advertising, the Google-Facebook duopoly, and the known and lesser-known victims of ad fraud, like Uber and street vendor Nomfundo from South Africa. We also get to address the impact of ad fraud on the internet economy and our societies - and ask: is ad tech destroying democracy? See less
Read more: Plot summary
Director
Babis Makridis
Writer
Guy Krief
Composer
Nikitas Klint
Cinematographer
Thodoros Mihopoulos
Production Designer
Nefeli Papakiriakopoulou
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Status
Edit Released
Updated Mar 10, 2024
Release date
Mar 10, 2024 (Greece)
Awards
1 nomination

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Cast

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5 cast members
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1 external review & 3 more links