Thinking about home improvements? Why not try getting your house to pop a couple of pills? In this cinema ad it works far better than any lick of paint. The producers at Halas and Batchelor were dab hands at compressing sales pitches into ...See moreThinking about home improvements? Why not try getting your house to pop a couple of pills? In this cinema ad it works far better than any lick of paint. The producers at Halas and Batchelor were dab hands at compressing sales pitches into neatly packaged, entertaining commercials. But whilst seemingly this is a fantasy about colds and flu, the rundown houses in dark smoky streets were a familiar reality to audiences in areas damaged by the Blitz, and the Great Smog of 1952 was just around the corner. Written by
BFI
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